David Sutoyo

I’m no advertising professional, and 2007 is barely under way, but I suspect this qualifies as the marketing blunder of the year – the Office Depot “Helping Hand”. Cue cluttered office:

Man: Ok, time to get organized.
Woman: We’re gonna need a hand.
Hand pops out of box:
Office Depot Hand 1

Um, shouldn’t the woman both of them be screaming? Instead, you see the “hand” leading the woman around the store,
Office Depot Hand 2
and handing the guy the phone:
Office Depot Hand 3

Even if this was a throwback to the Addams Family, I still think it’s creepy, and I’m not the only one.

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I am a designer/developer living in Southern California, but I hail from 寶島台灣. You can also check out some of my work.

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